01_introduction_en  ->  02_augmented reality  ->  03_application  ->  04_visualizations  ->  05_technology  ->  06_etc


"wer schnellen und bleibenden eindruck machen will, bedient sich der bilder"
otto neurath

how do we need to design content for augmented reality? do rules of classic information design still apply to ar? in the first years after new media appeared a lot of people just tried to transfer their brochures to the web. it took a long time to recognize where the problems and advantages of screen presentations were.

the development of a clear visual language for new media is still going on. with ar one does not only have a new medium just to present digital information, but is also able to project digital information onto the real world. hence one has to keep the technical limitations of displays and trackers in mind. the low resolution of the current head-mounted-displays has a major impact on the visual quality of ar applications. markerless tracking is essential for urban environments, but is still in its early research stages and not usable for end user applications yet. although the technology side of augmented reality is quite sophisticated, the visual design issues of ar content in contrast, are nearly unexplored. it is a challenge for researchers and designers to explore the potentials and problems of creating a world full of digital information together.

this project examines the impact and effect of visual perception, screen resolution, color and time on the visual quality of ar visualizations. it analyzes the different recognition of quantitative and relative visualization of data in ar, the problems of typography and the choice of color. the aim of the project is to focus on the design of ar visualizations at the starting process of the creation of a visual language for augmented reality.

classic visualization

resolution and typography